The CEO Refresher

Welcome to The CEO Refresher

The CEO Refresher is your portal to the best brains on the planet! Creative leadership, innovation, leading change, executive intelligence and insight. We are pleased to announce that The CEO Refresher is once again publishing new articles. The untimely death of founder and publisher Rick Sidorowicz in September 2011 left the site in a void. Rick devoted a great deal of time and effort into developing and managing the CEO Refresher, and believed passionately in its value in providing the executive intelligence you need to lead well in these turbulent times. We wish to continue bringing you the articles and resources you have come to count on from The CEO Refresher.

Latest Articles

Leading Change

A Simple Question to Spark Innovation and Change the Game

by Wesley Middleton

Turn over every stone, examine everything that you do on a constant basis. Challenge and question the status quo. If you want innovation and change, engage the people on your team with a game changing strategy session. Just ask why.

Marketing Insight

12 Hidden Benefits of Video All CEOs Should Know

by Justin Andrews

Your aim is to produce a video that makes an impact with your audience that aligns with your goals. In order to do this well, you need to go through a creative process that delivers benefits that go beyond the content you’re producing

The HR Refresher

Resilient Employees Start with Right Recruiting

by Eileen McDargh

Hiring the right employees is an essential task for any employer. Resiliency expert, Eileen McDargh, supplies you with five questions to ask each potential employee to determine if this match will be made in heaven or hell.

Marketing Insight

Organic Growth: Why It Matters and How to Fuel Its Segmentation

by Laura Patterson

It is our belief that organic (versus inorganic) growth should be your business priority. Organic growth requires a different approach than inorganic growth. This article explains how segmentation when done well fuels organic growth and three steps to create your segmentation model.

Creative Leadership

Lessons for the Leader of the Pack

by Krissi Barr

So here’s an idea: since you’re the top dog, it’s time to actually lead like a dog. Dogs naturally have many of the attributes that separate leaders from the rest of the pack: loyalty, perseverance, friendship, teamwork, honesty, bravery, ingenuity, playfulness, curiosity and an unflagging desire for more information.

Marketing Insight

Why Revenue-Oriented Processes Matter (And How to Get Started)

by Laura Patterson

All functions within your organization run on process and Marketing is no exception. Revenue generating processes designed to affect your customer’s buying behavior are especially important to Marketing. Creating quality Marketing processes is a science. These 6 steps come from the well-defined quality process management discipline.

Leading Change

Reduce the Uncertainty of Change With This One Simple Step

by Dr. Dawn-Marie Turner

Change is uncomfortable, and can be disruptive for both leaders and employees. Taking this one simple, but often overlooked, step at the beginning will help reduce the chaos. It will also help you achieve the value intended.

Leading Change

Change At Work Can Negatively Impact Morale, Cause Employees to Quit

by Steve Picarde

If you don’t plan well before making an organizational change you will almost definitely have to plan for fallout after it’s made. After all, business is like a baseball game: when you get thrown a curveball you’ve got to be ready for it.

Creativity & Innovation

When Failure is Not Allowed: Questions a CEO Should Ask the Innovation Team

by Mildred Hastbacka, Ph. D.

CEOs frequently find themselves between a rock and a hard place. On one hand, they need to innovate … and keep innovating! On the other hand, “missed opportunities” will never show up on the bottom line, while innovation that falls flat will. In order to successfully innovate and keep the innovation gears turning, CEOs must […]

Creative Leadership, Personal Development

Presence: More Powerful than the Right Words

by Carol Seymour

There is a misconception that presence is the ability to command a room, to be the loudest voice. But presence comes from having the capacity to understand and feel what another person is experiencing by putting yourself into the other person’s frame of reference, and fully engaging in that moment, practicing mindful listening, and ignoring […]

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The CEO Refresher

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Welcome to The CEO Refresher

Latest Articles

A Simple Question to Spark Innovation and Change the Game

12 Hidden Benefits of Video All CEOs Should Know

Resilient Employees Start with Right Recruiting

Organic Growth: Why It Matters and How to Fuel Its Segmentation

Lessons for the Leader of the Pack

Why Revenue-Oriented Processes Matter (And How to Get Started)

Reduce the Uncertainty of Change With This One Simple Step

Change At Work Can Negatively Impact Morale, Cause Employees to Quit

When Failure is Not Allowed: Questions a CEO Should Ask the Innovation Team

Presence: More Powerful than the Right Words