Fanatically curious and acutely observant, Kelly Mooney has spent her entire career studying, creating, and advocating for the optimal customer experience by keeping herself firmly planted in the customer's shoes. Widely known for her consumer-based insights, Kelly is co-author of the best-selling book, The Ten Demandments: Rules to Live By in the Age of the Demanding Customer (McGraw-Hill, 2002). A real-world roadmap for winning customers' hearts and keeping their loyalty, The Ten Demandments is the ultimate guide to satisfying today's increasingly demanding, Internet-empowered consumer.

Kelly is the President and Chief Experience Officer of award-winning interactive marketing and technology firm, Resource Interactive. She leads the company in developing relevant customer experiences for national brands including Victoria's Secret, Express, Reebok, and Hewlett-Packard among others. Kelly's latest book is The Open Brand, (New Riders Press) co-authored with Nita Rollins and scheduled for release in March 2008.