Last summer I learned of a book coauthored by a new acquaintance – Raj Sisodia. The book - Firms of Endearment (2007) - included a quote by Ryuzaburo Kaku, a Japanese visionary businessman I met in 1991 when he was at the helm of Canon, Inc. Kaku was a pioneer in the corporate social responsibility (CSR) movement, and one of the very few CSR advocates who were in high level management positions in large publicly held corporations.