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The Leadership Imperative
by
Rick Sidorowicz
The Leadership Imperative was originally published as a series of articles on creative leadership in The CEO Refresher, and is now available as an eBook in pdf file format. This 43 page collection of 14 articles will “twist your head” a bit to provide a more engaging and more mindful understanding of what great leaders can do to inspire and create breakthroughs in performance.
Introduction | Table of Contents
You can purchase the eBook for $12 USD here - The Leadership Imperative
or get it free with your subscription to The CEO Refresher!

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1001 Ways to Wow Your Customers: Volume 1
edited by Rick Sidorowicz and Darlene Pineda
1001 Ways to Wow Your Customers was created to invite and share “stories” of great customer service. “Stories” are the medium to best describe “what great performance looks like” and “feels like” and customer service stories can entertain, illuminate and inspire. We’ve moved from a space on “Blogspot” to a WordPress home at www.refresher.com and have now captured the work in this first volume as an eBook.
1001 Ways to Wow Your Customers will take you on an adventure to “get” what’s possible when customer service becomes strategic to your success. It can, as the editors and contributors know and have experienced, create a sustainable competitive advantage for you and your enterprise. Aside from simply being the “right thing to do” in the sense that being “of service” is a virtue and reward in itself, “wowing” your customers – creating positive, memorable and emotional experiences for your customers – will create superior returns on all financial performance dimensions. Loyal, raving fans and advocates of your product (service, offering) are your most profitable customers today. Having more of them will serve you well.
Thank you for your interest and we hope you enjoy the articles and stories. We hope you will be inspired to engage your people to create your unique 1001 ways to wow your customers and achieve your breakthrough in performance.
Introduction | Table of Contents | Contributors | Resources
You can purchase the eBook for $29 USD here - 1001 Ways to Wow Your Customers!
or get it free with your subscription to The CEO Refresher!

Download 1001 Ways to Wow Your Customers - pdf file
Pilot Performance
A New Reality of Superior Performance and Adventure
by Henry K.
Pilot Performance was originally published as a series of articles on creative leadership in The CEO Refresher and is now available as an eBook in pdf format. This 37 page collection of articles explores a metaphor for business leadership based on techniques in aviation and the performance of pilots. The metaphor of executing with skill and precision in “turbulence” seems particularly relevant within the challenging environment we face in business and organizations today.
A Short Story of Personal and Organizational emPOWERMENT: Creating Company Environments That Rock!
by
Michael R. Shenker
Michael Shenker has written a most engaging and inspiring story of one CEO's journey to enlightenment. The story unfolds in ten chapters. Enjoy!
You can buy the book directly from the author
or get it free with your subscription to The CEO Refresher!

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The Amaryllis Way Inventory Tool
by Derrick Mueller
The inventory tool is the companion to the book The Amaryllis Way - Growing Leaders Who Grow Leaders, a
leadership parable that describes a philosophy of leadership.
The inventory tool builds on the concepts from the book and seeks to identify your leadership approach. It is
designed to help you and members of your team reflect on how you grow people or where you may be deficient.
With a healthy dose of honesty, it can provide insight into your strengths and weaknesses, and establish a basis
for discussing how to develop people as leaders and as members of a team.
Derrick is providing this excellent leadership tool to our viewers for free!

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STICK OUT YOUR BALANCE SHEET AND COUGH:
Best Practices for Long-term Business Health
by Gary Patterson
This excerpt from STICK OUT YOUR BALANCE SHEET AND COUGH deals with five areas where
risk can lurk in a business and what actions you can take to minimize your exposure. This Internal Exam Risk Checklist will help you: know the value of your customers; question the ongoing value of a capitalized item; make adjustments to your top 10 customers list; identify assets that may need to be sold; and know your company's true equity and risk areas.
Gary is providing this excellent management tool to our viewers for free!

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The Ultimate Texas Hold'em Strategy Workbook: Train Your Brain to Win!
I confess. I love playing Texas Hold'em! Now I could try to make a case that playing Texas Hold'em is an exercise in risk management for leaders, but for me it's more about discovering and confirming a process of dealing with reality and measuring results, to learn how to win consistently at the game.
When I started playing Texas Hold'em I occasionally enjoyed the thrill of victory but suffered the agony of defeat much too often. I became so frustrated with the inconsistency of my performance that I set out to discover the real probabilities and "train my brain" to play only the hands that had the greatest chances of winning. The process I created was so successful that I documented it in an eBook to share.
The Ultimate Texas Hold'em Strategy Workbook will guide you through a process where you will learn how to more than double the probability of your success and winnings in each session of Texas Hold'em you play. That's right! More than double your chances of winning - guaranteed!
You can read more of the introduction here
You can only purchase the eBook for $29 USD here -
The Ultimate Texas Hold'em Strategy Workbook
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