Big Vision, Small Business:
The Four Keys to Finding Success and Satisfaction
as a Lifestyle Entrepreneur

by Jamie S. Walters
reviewed by Rick Sidorowicz

Big Vision, Small Business: The Four Keys to Finding Success and Satisfaction as a Lifestyle Entrepreneur, by Jamie S. Walters, is a thought provoking new book that celebrates the art - and power - of small. It is an inspiration and ''must read' for every entrepreneur and small business owner. It is also "very large!" It provides invaluable insight for every CEO and corporate executive on the issues of personal success, satisfaction, balance, authenticity, integrity, values, business growth and what is truly meaningful and important.

We tend to get so preoccupied with big business news and the day to day fluctuations in the $ billion cap enterprises that we forget that the 'drivers' of the economy in terms of employment, innovation and growth are smaller to mid-sized organizations. As business owners and entrepreneurs our 'role models' tend to be the likes of a Jack Welch leading and inspiring a major enterprise to greatness and creating mega billions in shareholder value in the process. Our business 'heroes' are 'very large' and in 'big business' and we all tend to aspire that vision of 'greatness.'

Big Vision, Small Business celebrates small business and offers us a refreshing new vision of satisfaction and success as a lifestyle entrepreneur. The vision is 'very large' and provides practical insights and inspiration for smaller business owners and entrepreneurs, and the opportunity to redefine your personal vision of 'greatness.'

Unlike most books written for smaller businesses that read like 'self help' manuals on how to get 'bigger' faster - Big Vision, Small Business challenges you to reflect on what is important to you, and your enterprise in terms of quality of service, quality of relationships, and quality of life. Within a context of mindfulness and authenticity you create your definitions of business growth, business success, personal satisfaction and balance.

The book is presented in five sections, Appreciating The Big-Vision Small Business and the four keys to success and satisfaction, which are:

To Live Large, You Have To Vision Big
There's More Than One Way To Define Growth
While Who You Know Is Important, It's How You Treat Them That Counts
To Live From The Source, You Can't Let The Well Run Dry

It is a book filled with real 'stories' of successes, challenges, decisions, failures, and lessons learned that bring the insights to life - with very sincere and thoughtful commentary from the author's personal experiences with Innovision Communications and Ivy Sea. The pages are filled with very thoughtful and practical techniques to engage and align your employees in your business, develop deep relationships with your clients and apply seasoned business acumen while remaining true to your ideals and values. The book is also filled with very inspiring quotations that perhaps by design, provide very timely moments for reflection, as you digest the insights.

Big Vision, Small Business also has a very clear focus on bottom line results and profitability, and that authenticity will ring true to all entrepreneurs and executives. There is a business acumen that underscores the insights - and the book is firmly grounded in the reality facing entrepreneurs today. This is a must read for small business owners and entrepreneurs, or those contemplating the adventure. Although directed to small business - Big Vision, Small Business is 'very 'large' and provides many insights for any CEO and corporate executive who struggles with personal success, satisfaction, balance, authenticity, integrity, values, business growth and what is truly meaningful and important.

Big Vision, Small Business is indeed a breakthrough in mindfulness and business! This is the best book of the year!



Big Vision Small Business

Big Vision, Small Business:
The Four Keys to Finding Success and Satisfaction as a Lifestyle Entrepreneur,
by Jamie S. Walters

 

Rick Sidorowicz is the Publisher and Editor of The CEO Refresher and
the Minister of Culture of High Performance Retail.

Articles from Ivy Sea Online featured in The CEO Refresher | Visit Ivy Sea Online

   


Copyright 2001 by Rick Sidorowicz. All rights reserved.

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